This article explores what a facility-level culture may look like, identifies some of the expected benefits of purposely developing that culture, and discusses some misalignment between what coaches say they want the culture to feel like and the message the athletes are likely to receive.

This article will discuss the balance between what an aspiring bodybuilder may expect from a personal trainer, what a personal trainer is able to provide, and how a personal trainer can be a valuable asset towards the aspiring bodybuilder’s development.

This three-part series will show how personal trainers can create a physically literate cradle-to-grave culture for all, with LTAD as the framework. This article addresses awareness of LTAD and why is it important for personal trainers.

Thadeus Jackson, Assistant Strength and Conditioning Coach of the Green Bay Packers National Football League (NFL) team, talks to the NSCA Coaching and Sport Science Program Manager, Eric McMahon, about the importance of a support system in your career. Topics under discussion include the dynamics of working with professional athletes and how strategic data collection can make your organization better. Find Thadeus on LinkedIn: Thadeus Jackson | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Learn about expanding developmental pathways and career opportunities within Major League Soccer (MLS) in this episode of the NSCA Coaching Podcast. The Charlotte FC Head of Performance, Adam Parr, shares his experience with NSCA Coaching and Sport Science Program Manager, Eric McMahon, including the key relationships between strength and conditioning coaches, sport scientists, and international influences on the growth of soccer within North America. As athletes today become more accustomed to data feedback on their performance, Parr explains the process of effectively embedding technology in the team setting. Listen in to learn more about how you can break into a growing area of the field in professional soccer. You can connect with Adam on Instagram: @aparrfitness or LinkedIn: @adamcparr| Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Thrown into the fire — that is how Jeanne Rankin learned, and it’s how she’s developing her athletes and interns at Coastal Carolina University. Rankin reveals how trust is what drives buy-in, performance, and success; without it, even the best program is just a piece of paper. She breaks down some of strength and conditioning’s toughest realities — long hours, relentless demands, and work-life challenges — which require strategic approaches across career stages. A process-oriented coach, Rankin shares practical strategies for setting boundaries, maximizing efficiency, and avoiding burnout when 70-hr workweeks are common. She also delivers real-world insights on career longevity, professional growth, and adapting to an evolving industry. With salary conversations, career sustainability, and the future of collegiate strength and conditioning on the table, Rankin brings an unfiltered, solutions-driven perspective. Whether you are just starting out or an experienced professional, this episode delivers straight talk on what it takes to succeed long-term. Connect with Jeanne on Instagram: @thegingerguns or by email at: jrankin@coastal.edu | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs Check out the 2022 NSCA Salary Survey discussed in this episode and watch for 2025 NSCA Salary Survey results coming soon. Additionally, find actionable strategies to support a raise request in the NSCA’s new article, “How to Ask for a Raise in Strength & Conditioning.” Read the NSCA’s proposal to the United States Bureau of Labor Statistics (BLS) to recognize “strength and conditioning coach” as a detailed occupation in their classification system.

Are you interested in pursuing a career in strength and conditioning research? Chad Kerksick, Assistant Professor of Exercise Science at the University of New Mexico, provides insight into some of the advantages and disadvantages of a career in academia. Kerksick talks about how to choose a path, and the different types of academic jobs available today.

With the rapid development of technology, the daily demands for physical activity are significantly reduced. This article details four distinct phases for personal trainers to implement when working with clients coming from sedentary lifestyles.

This article discusses components of a comprehensive pre-design process that aims to help coaches build an effective golf training program.

Learn about the framework for practical, functional, and sequential skill development for a “best practices” model. This model is designed to develop a movement vocabulary, physical literacy, and movement skills for improved athleticism.