(678 found)
Fitness Marketing Foundations—The Basics and How to Implement Them Effectively
August 26, 2019
This article discusses the three primary channels of marketing, the regular actions that drive results in each, and the purpose of said actions, for personal trainers to help build a solid marketing foundation for their fitness business.
Personal trainers Professional Development Business Marketing Networking Social Media Action Plan
The Sales Presentation—An In-Depth Look and Building a Customized System for Success
December 31, 2018
Beyond the programming, exercise technique, and human physiology, it is also important to create a customized system for sales success. Re-framing the purpose of the sales presentation in the proper light and creating a customized system that will allow a fitness professional to sell their services with integrity can allow them to help more clients.
Personal trainers Professional Development Fitness Industry Personal Training Business Sales Sales Presentation
Incorporating the Farmer’s Walk Exercise into Your Client’s Program
October 9, 2025
This Personal Training Quarterly article reviews the farmer’s walk exercise and how to incorporate it safely into a client’s exercise program. Visit NSCA online to read more on fitness news and exercise research.
Personal trainers Exercise Science Exercise Technique Program design Testing and Evaluation Client Consultation|Assessment Professional Development Ground-Based Movement Core Stability Functional Strength Load Management Biomechanics Posture Resistance Training
The Training Trap—Building Financial Freedom in an Appointment-Based Career
April 1, 2015
The career path of a personal trainer inherently presents a certain amount of instability and unpredictability, but this does not have to last. There is no reason that personal trainers cannot make great money, afford health insurance, save for retirement, and create more freedom in their lives.
Personal trainers Organization and Administration personal trainer income how to become a personal trainer personal training
NSCA Announces 2025 Election Results
The National Strength and Conditioning Association (NSCA) announces the results of its 2025 Elections, as selected by NSCA Members
The Importance of Setting up Systems for a Small Fitness Business
April 1, 2014
This article explains how having the right systems in place (such as accounting, training, and marketing) can help a personal trainer take his or her business to the next level.
Personal trainers Organization and Administration personal trainer career set up a personal training business become a personal trainer
Practical Methods for the Strength and Conditioning Coach to Develop Student-Athlete Leadership—Part II
June 1, 2017
This article is the second part of a two-part series that considers the potential role strength and conditioning coaches have in developing student-athlete leadership.
Coaches Organization and Administration Professional Development NSCA Coach leadership role model
The Future of Personal Training: Where is the Industry Headed?
Brandi Binkley speaks at the 2014 National Conference on The Future of Personal Training. In this first video of the series, Brandi touches on the personal trainer market, stability/longevity, helping trainers find their niche, and client retention.
Personal trainers Professional Development Personal Training Business Management Client Retention Fitness Industry
The FMS™ Trunk Stability Push-Up – Breathing and Corrective Exercise Considerations
July 18, 2025
This Personal Trainers Quarterly article examines a client's ability to maintain pelvic and trunk stability during a dynamic fitness screening. Visit NSCA online to read more on corrective exercises, health, and fitness.
Personal trainers Exercise Science Program design Organization and Administration Testing and Evaluation Client Consultation|Assessment Basic Pathophysiology and Science of Health Status or Condition and Disorder or Disease Professional Development Corrective Exercise Trunk Stability Push-Up Pelvic and Trunk Stability Strength and Conditioning Exercises Fitness Screening
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