As performance staffs grow and develop, professional athletes today have a broad array of services and expertise available to them in the locker room and around competition. This episode features the Vice President of Health and Performance for the National Basketball Association (NBA) Phoenix Suns, Brady Howe. Howe tells Eric McMahon, the NSCA Coaching and Sport Science Program Manager, how humble beginnings as an NBA Developmental League athletic trainer contributed to his current performance-first mindset for leading a multifaceted health and performance department. Topics include often misunderstood developmental factors for training elite athletes and advice for how to serve your athletes at the highest level. Connect with Brady on Instagram: @bhowe6 or Twitter: @brady_howe | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs You can learn more about NBA strength and conditioning from the National Basketball Strength and Conditioning Association (NBSCA), an Official Sport Partner of the NSCA.

Meet Tara De Leon, a former collegiate strength and conditioning coach who now works as a personal trainer in Edgewater, MD. De Leon shares insight with NSCA Coaching and Sport Science Program Manager, Eric McMahon, and episode co-host, NSCA Personal Training Program Manager, Blake Brightwell, on alternate routes for strength and conditioning coaches through personal training, group fitness, and private sector coaching. This episode discusses the “coaching identity” as it exists and impacts coaches’ beliefs across various stages of professional development. With the growth of the strength and conditioning field, De Leon challenges us to expand our thinking and perceptions around personal training, while holding true to our values and expertise as coaches. Regardless of your current role in the profession, learn more about how the NSCA can help you grow your career. You can connect with Tara on Instagram: @tara_de_leon_fitness or tara@edgewaterfit.com | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Learn about advocacy topics for collegiate strength and conditioning coaches, and the commitment of the NSCA to provide professional development resources in support of the field. This episode features Mary Beth George, the Chair of the NSCA College Coaches Professional Development Group (PDG). She shares her story in the profession with NSCA Coaching and Sport Science Manager, Eric McMahon, including key insights on the NSCA’s ongoing efforts to support athlete wellness and safety, and personal perspectives on being a strength and conditioning coach as a parent. Tune in for an early listen of areas that will be discussed at the College Coaches PDG Meeting next month as part of the 2023 Coaches Conference (Charlotte, NC, January 4-6). Connect with Mary Beth via email at megeorge01@ysu.edu or on Instagram at mbgeorge2569| | Find Eric on Instagram: @ericmcmahoncscs and Twitter: @ericmcmahoncscs You can join the College Coaches PDG Council before the December 15th annual NSCA Volunteer Application deadline.

Adam Ross, Chair of and an Assistant Professor within the Kinesiology Department at Dallas Baptist University, talks to the NSCA Coaching Program Manager, Eric McMahon, about his unique dual role of strength coach and professor at the university. Topics under discussion include the NSCA Special Interest Groups (SIGs), building trust with athletes and students, and how his mentors and children have shaped his perspective of the field. Find Adam on Facebook: NSCA Baseball SIG or via Email: adamr@dbu.edu| Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Matt Wenning a renowned power lifter and strength and conditioning coach who has over 12,000 hours of experience as a Division I college strength coach in a variety of sports, including football, track and field, swimming, baseball, as well as United States Army Rangers, firefighters, triathletes, and general populations. Matt talks to the NSCA’s Head Strength and Conditioning Coach, Scott Caulfield. Matt’s discusses the obstacles he had to go through both academically (undergrad and grad school) and physically (powerlifting) to get where he is today.

Learn about the emerging field of biomechanics in professional baseball from Georgia Giblin, the Director of Performance Science for the Detroit Tigers Major League Baseball (MLB) team. Giblin shares her professional journey with NSCA Coaching and Sport Science Program Manager, Eric McMahon, from working with Olympic athletes in Australia to educating coaches on emerging technology tools within MLB. This episode features discussion on the recent growth of athletic performance departments, the current state of sport science in the United States, and the helpful role of strength and conditioning coaches in supporting sport science initiatives. Connect with Georgia on Twitter: @GeorgiaGiblin| Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

What does a typical day look like for a sports performance coach? Nicole Shattuck shares her experience working with women’s lacrosse at Duke University, where ample resources fuel athlete outcomes. Start by examining her comprehensive approach to readiness that raises awareness for both athletes and coaches. Guided by data, Nicole uses insights to adapt workouts, manage physical and mental stress, and deepen the athlete-coach relationship. New to lacrosse? Nicole breaks down a detailed needs analysis, outlining workload management for different position groups. Plus, as the Chair of the NSCA Lacrosse Special Interest Group, Nicole provides opportunities for lacrosse professionals to connect. Follow her unique path from a background in business and the private sector to finding her calling in collegiate coaching. Driven by a desire to build a Duke University sport science department, Nicole also recently earned her Certified Performance and Sport Scientist® (CPSS®) credential and reveals how it empowers her relationships with allied health professionals. Connect with Nicole on Instagram at: @nicole_lilia or by email at: nicole.shattuck@duke.edu | Find Eric on Instagram: @ericmcmahoncscs or LinkedIn: @ericmcmahoncscs Join the NSCA Lacrosse Special Interest Group (SIG) online on Facebook, LinkedIn, or Instagram! Plus, get together in person at the Lacrosse SIG Meeting at the 2024 NSCA National Conference in Baltimore, MD. REGISTER NOW at NSCA.com/NSCACon

Dr. Sara Erdner, author of “Dear Coach: What I Wish I Could Have Told You, Letters from Your Athletes,” talks to the NSCA Coaching and Sport Science Program Manager, Eric McMahon, about the coach-athlete relationship. Topics under discussion include coaching education, giving athletes a platform to be heard, and what truly builds mental toughness and resiliency. Find Dr. Erdner on Twitter: @doc_serdner | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Lindsey Kirschman sees her non-traditional educational background as her greatest asset, not a detriment. She still considers herself a teacher — just differently — as the Director of Sports Performance for University of Utah women’s basketball. Coming from a family of educators, Kirschman initially studied forestry and range science before pursuing strength and conditioning. Kirschman explains how her teaching experience provided a firm foundation for optimizing learning and creating a positive environment. Her approach promotes skill transfer from the weight room to sport and beyond, using exercises like sled pushes as analogies for life lessons about resilience. A former track athlete, Kirschman underscores that while the finish line is the same, every athlete’s starting point is unique. Kirschman also discusses culture building through her “GOAT Award” and the challenges of transitioning from a generalist to a specialist. She encourages aspiring professionals to reframe their mindset and fully engage with their working environment. Connect with Lindsey by email: lindsey.kirschman@utah.edu and Instagram: @authentically_strong | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs Get involved with the NSCA! Don’t miss your chance to give back and fast-track your growth with volunteer roles. Many applications close December 15 — apply now at NSCA.com/Volunteer.

This article in PTQ 11.4 shares content on exercise programs for seniors. Visit NSCA online to read articles on fitness news, personal training and more.