This Personal Training Quarterly article shares hospitality­driven approaches to help personal trainers build connections with clients. Visit NSCA online to read more on fitness, hospitality and health news.

Kurt Hester, Head of Sports Performance at Louisiana Tech University, talks to the NSCA Head Strength and Conditioning Coach, Scott Caulfield, about his journey from weight lifting at 12 years old to training collegiate football athletes today. Topics under discussion include starting a business, pioneering strength and conditioning, and the interview process. Find Kurt on Twitter: @thekurthester or on Instagram: @hesterkurt | Find Scott on Instagram: @coachcaulfield

Stephanie Mock, Assistant Athletic Director for Sports Performance at the University of Pittsburgh, talks to the NSCA Coaching and Sport Science Program Manager, Eric McMahon, about growing a comprehensive sports performance program. Topics under discussion include tips for interviews, graduate assistantships, staff development, and the ongoing collaboration with academics to advance sport science initiatives at University of Pittsburgh. Find Stephanie on Instagram: @_mockstephanie_ or @pitt_sportsperformance | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

This article is a personal perspective of creating and providing a fitness assessment and resistance training program from scratch to a large law enforcement organization.

Take a deep dive into force plate research and trends with “Force Plate Coach”, Dr. John McMahon from the University of Salford in England. In this episode, John discusses his path from Royal Marine Commando into strength and conditioning and biomechanics teaching and research. Listen in as John connects with NSCA Coaching and Sport Science Program Manager, Eric McMahon, on the past, present, and future of force plates in sport and the ways we can improve our testing and evaluation of athletes. This episode mentions the following paper from NSCA’s Strength and Conditioning Journal: McMahon, JJ, Suchomel, TJ; Lake, JP, and Comfort, P. Understanding the Key Phases of the Countermovement Jump Force-Time Curve, Strength and Conditioning Journal 40(4): 96-106, 2018 Find John on Instagram: @forceplatecoach, on Twitter: @ForcePlateCoach, and on YouTube: @ForcePlateCoach| Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Sam Melendrez, full-time strength and conditioning coach for Discovery Canyon Campus High School, talks to the NSCA Coaching and Sport Science Program Manager, Eric McMahon, about the value of strength and conditioning coaches at the high school level. Topics include advice for those who are interested in strength training youth and high school athletes, programming fundamentals, and the value of applying classroom management skills in the weight room. Find Sam on Twitter: @sammelendrez2 | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Jessica Burke is an experienced collegiate strength and conditioning coach, most recently at Penn State University, as well as a personal trainer. She joins the NSCA Coaching Podcast with a unique perspective on the state of the strength and conditioning profession. Burke shares her professional path with NSCA Coaching and Sport Science Program Manager, Eric McMahon, including rewarding work as a personal trainer outside of her responsibilities on campus. This episode explores the value of work-life balance across the coaching profession. Should we debunk the “hustle culture” model of the strength and conditioning coach lifestyle? Listen to learn about this topic and more. Other topics covered include strength and conditioning coaches having a presence on social media and training foundations for youth and female athletes. You can follow Jessica on Instagram: @coachjburke and TikTok: @coachjburke | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Sporting nine national championship rings, Coach Andrea Hudy stands as a titan in strength and conditioning. She joins co-hosts NSCA Coaching and Sport Science Program Manager Eric McMahon and Gatorade Team Sports Manager Jon Jost to reflect on her journey, including pursuing her PhD and the impact of lifelong learning. Together, they discuss the changing collegiate landscape, now resembling a professional environment with holistic, interdisciplinary collaboration. Hudy explains how early specialization may expedite later-career injuries, inspiring her to investigate gait mechanics. Name, Image, and Likeness (NIL) policies also mean a “bigger pot” for athletes, extending collaboration to agents and scheduling. They theorize collegiate athletes may face more stressors than professional athletes due to their academic schedule, training, and promotional travel — making time management and investing in longevity essential. Hudy describes her philosophy of education, motivation, and communication, built upon a foundation of honesty and healthy relationships. The trio examine the evolving strength coach skill set, including sport science elements, before offering advice for aspiring professionals. Reach out to Coach Hudy by email at andrea.hudy@uconn.edu or via social media on Instagram: @a_hudy, X/Twitter: @A_Hudy, or LinkedIn: @andrea-hudy. Connect with Jon Jost at: jonathan.jost@pepsico.com. Follow up with Eric on Instagram: @ericmcmahoncscs or LinkedIn: @ericmcmahoncscs. This special episode is brought to you in part by Gatorade Performance Partner. Learn more and join their community at GatoradePerformancePartner.com. Don’t miss your chance to get involved as an NSCA Volunteer. Applications for most positions close soon on December 15. Find your role and apply now at NSCA.com/Volunteer.

Hear from Cristi Bartlett, Assistant Athletic Director and Director of Olympic Strength and Conditioning at North Carolina State University, about her path through the professional ranks from student to department head. Bartlett talks to NSCA Coaching and Sport Science Program Manager, Eric McMahon, about making moves in the field, seeking opportunities for growth, the current state of strength and conditioning coach salaries, and other areas that can be improved in the profession. Connect with Cristi on Instagram: @bartlettc42| Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs