In this episode of the NSCA Coaching Podcast, we delve into one of the biggest topics in college sports today–Name, Image, and Likeness (NIL). Tune in to learn more about this game-changing development and its implications for college athletes. Hannah Burkhart, a graduate student in Sport Science and Coaching Education at East Tennessee State University (ETSU), shares her experience as a student-athlete and brand ambassador. Eric McMahon, the NSCA Coaching and Sport Science Program Manager, joins her in the discussion to unpack the details of NIL policies, learn about the impact of social media on student-athletes, and uncover potential career benefits of NIL for personal branding. The episode focuses on the journey of the student-athlete towards professional growth. Don't miss out on this crucial discussion–listen now to stay ahead of the curve! Connect with Hannah on Instagram at: @hannaahnichole or LinkedIn: Hannah Burkhart | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

This article is from the perspective of the Battalion Commander, 1st Tank Battalion, in an effort to share with other TSAC-F what did and did not work while implementing the Marine Corps’ Force Fitness program.

This article is an overview of the Turkish get-up movement, as well as cues and drills to help in this movement.

From the 2020 NSCA Coaches Conference, Jim Davis, Founder of the Good Athlete Project, presents his mission for maximizing the potential of athletics as education and the many components that create the framework of a high order performance goal.

From the 2019 Tactical Annual Training, Matt Thompson, explains the principles that have helped guide his program design process and how coaches can utilize similar principles to help filter systems and methods to create a more effective training program.

In this session from the NSCA’s 2018 Personal Trainers Conference, Mark Roozen describes his experience working as a strength and conditioning coach and his transition to doing performance training in the private sector.

Learn a 9-step plan for opening your own gym. In this session from the NSCA’s 2018 Personal Trainers Conference, David Crump shares his experience owning a facility.

In this 2018 NSCA Personal Training Conference video, Mike Israetel describes how to create and develop motivation in your clients, and how to understand the process of motivation in people.

In this video from the NSCA's 2014 Coaches Conference, Coach Donnell Boucher, CSCS, talks about training strength and conditioning at the Citadel Military College of South Carolina, and shares practical information that can be implemented at any school, in any environment.

Founded in 1978, the NSCA has been serving its members by bridging the gap between science and application. Take an online tour of the NSCA’s legacy and learn about the Association’s impact on strength and conditioning as both a practice and profession.