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(143 found)

Features, Benefits, and Results—How to Differentiate Yourself in a Competitive Market

October 1, 2014

Article

By understanding the differences between features, benefits, and results, along with how they impact current or potential clients, personal trainers can separate themselves from the rest of the pack and ensure long-term success of their business.

Personal trainers Professional Development personal training personal training business marketing for personal trainers

From Inspiration to Passion, the Five Constructs of the Motivation Process

January 22, 2019

Video Members Only

In this 2018 NSCA Personal Training Conference video, Mike Israetel describes how to create and develop motivation in your clients, and how to understand the process of motivation in people.

Personal trainers Exercise Science Client Consultation|Assessment Professional Development Motivation Motivation for Client Personal Training Goals Goals

Strength and Conditioning for Golf – A Framework for the Higher Handicap Player

October 13, 2023

Article Members Only

This article discusses components of a comprehensive pre-design process that aims to help coaches build an effective golf training program.

Coaches Exercise Technique Program design Golf Swing Leg Power Endurance Explosive Power

Choosing the Right Certification

Other

The steps on this page will help you select the right certification that fits your career goals.

How to Establish Trust with Your Clientele and Achieving Long-Term Success

March 4, 2020

Article Members Only

The purpose of this article is to provide a practical, step-by-step process on how to establish trust with your clientele that is valuable in achieving long-term success in this industry.

Personal trainers Professional Development Referral System Clients Buy-In First Impressions

Fascial Approach for Enhanced Recovery and Long-Term Survivorship in Breast Cancer Survivors

November 13, 2025

Article

This Personal Training Quarterly article discusses how myofascial techniques can reduce pain, improve mobility, and enhance quality of life for women in breast cancer recovery. Visit NSCA online to read more on recovery, health and fitness.

Personal trainers Exercise Science Nutrition Client Consultation|Assessment Basic Pathophysiology and Science of Health Status or Condition and Disorder or Disease Prehabilitation Breast Reconstruction myofascial release

How to Promote and Sell Multiple Personal Training Options with Layered Pricing

October 1, 2015

Article Members Only

One the fastest growing trends in the fitness industry over recent years has been the increase of personal training studios. Learn how to identify the varied services that can be offered at the personal training studio, and how to promote and sell in a layered pricing format.

Personal trainers Organization and Administration NSCA-CPT marketing for personal trainers business of personal training personal training

The Confucian Adaptability Model for Interpersonal Skill Development

July 8, 2022

Article Members Only

This article discusses the idea of Confucian adaptability as a framework for cultivating interpersonal skills for personal trainers.

Personal trainers Professional Development Professional Development Interpersonal Skills Growth Clients

Working around a Client’s Low Back Pain – Strategies and Exercise Progressions

July 14, 2023

Article

The primary focus of this article is to provide personal trainers with an evidence- and practice-based approach to exercise selection and implementation in those with low back pain.

Personal trainers Exercise Technique Program design Client Consultation|Assessment Low Back Pain Personal Trainers Muscular Development Fracture

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