Personal trainers and strength and conditioning coaches around the world are the frontline and display of any fitness facility. Common issues, such as sales techniques and member interaction/experience, can be qualities that are developed over time through employee education.
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This Personal Training Quarterly article explores the science behind strength training’s effects on mental health and strategies for integrating wellness programming. Visit NSCA online to read more on fitness news and exercise research.
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Nearly all fitness professionals are forced to address low back pain (LBP) to some extent, regardless of the age or population with which they work. The purpose of this article is to shed light on contemporary research surrounding LBP.
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Beyond the programming, exercise technique, and human physiology, it is also important to create a customized system for sales success. Re-framing the purpose of the sales presentation in the proper light and creating a customized system that will allow a fitness professional to sell their services with integrity can allow them to help more clients.
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While a basic fitness assessment will always be a part of a comprehensive client assessment, there is an array of more sophisticated tests and measures that are available to the personal trainer today.
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As consumers embrace technology, they are also expecting that same incorporation of technology into their exercise programs. This article shares how some top trainers are meeting this need.
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The purpose of this article is to define the roles of personal trainers and physical therapists and to learn how their combined expertise can influence long-term physical health improvements for their clients.
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