For anyone who is considering starting their own fitness business, there are a few questions that should be considered. For example, why is the studio market booming? Is it the right time for you to make the leap? To answer these questions, there are several considerations that might help in this decision-making process.
Personal trainersOrganization and Administrationhow to become a personal trainerNSCA-CPTpersonal training businessfitness studiopersonal training
For fitness business owners, marketing is understanding the audience and being able to craft stories that capture their attention. This article includes recommendations of ways to get current clients more engaged, as well as reach out to new clients.
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Assessing clients is a vital component of the personal training experience. This article gives an overview of breathing mechanics and how to apply proper breathing exercises into a client’s assessment and program.
Personal trainersCoachesExercise ScienceExercise TechniqueClient Consultation|AssessmentClient AssessmentsBreathing MechanicsBox Breathing
During the rehabilitation process, a client may need therapy outside of the personal trainer’s scope of practice. This article discusses safe and effective modalities that personal trainers can use with clients in the post-rehabilitation phase process.
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This article provides a list of items that affect the ability to develop and retain quality fire fitness trainers and provides possible solutions to common challenges for program managers that make decisions for a facility or agency.
TSAC FacilitatorsExercise TechniqueProgram designfirefighter workout programsworkouts for firefightersfirefighter workoutTraining for firefightersTSAC
Establishing a relationship and communicating with your clients in simplified terms that they can understand is a critical aspect of the training process. If you are not taking the time to do this, start now, and it will make the whole experience better for everyone involved.
Personal trainersProgram designClient Consultation|AssessmentCommunicationPersonal TrainerClient InteractionCoaching Cues
This article discusses the ratings of perceived exertion (RPE) scales and how to educate older clients to utilize them, as well as how to monitor and safely progress their training intensity.
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One of the most important elements of running a fitness studio, no matter the discipline or the size, is understanding the competitive landscape. Gaining a key perspective on what is happening not only in the market, but also in the fitness industry as a whole, can provide owners and managers with the insight necessary to uncover the data and trends for their business to thrive.
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