There is a formula for attracting more clients into your gym and it can work for you if you commit to following the right steps. This article will explain how to set marketing goals, create a marketing action plan to bring in new clients based on your strengths as a trainer, provide examples of how to implement your marketing plan, and discuss why tracking the success of your plan is important.
Personal trainersOrganization and AdministrationProfessional DevelopmentPTQMarketingpersonal trainingNSCA-CPT
This Personal Training Quarterly article presents time-efficient fitness strategies to maintain physical and mental health during early parenthood. Visit NSCA online to read more on nutrition, health science, and fitness news.
Personal trainersExercise ScienceNutritionExercise TechniqueProgram designTesting and EvaluationClient Consultation|AssessmentProfessional DevelopmentInterval TrainingFitness RoutineParenthoodHydrationHealthy EatingFood PrepMeal PlanningNutrition
This article explores the possible causes of low back pain, as well as three potential strategies that a personal trainer may use to work with someone dealing with low back pain.
Personal trainersProgram designLow Back PainDysfunctional PatternsCore Strength
The purpose of this article is to discuss the various types of low-impact activities and their associated cardiovascular and musculoskeletal benefits.
Personal trainersExercise ScienceProgram designBasic Pathophysiology and Science of Health Status or Condition and Disorder or DiseaseLow-Impact ExerciseOlder AdultsSkeletal Muscle MassQuality of Life
By reviewing this simplified process of obtaining a client’s health history and physician release, designing an exercise routine with modified exercises, and providing exercises for paid clients versus general members, NSCA-CPTs can be confident prescribing a routine for those who suffer from chronic or temporary health issues.
Personal trainersClient Consultation|Assessmentspecial populationshealth issuespersonal trainingnsca-cpt
This article will demonstrate why personal trainers should consider the use of blood flow restriction (BFR) and BFR technology for appropriate medically-screened clients that provides an objective way to apply pressure, whether that is through manual or automated cuffs.
Personal trainersExercise ScienceProgram designTesting and EvaluationClient Consultation|AssessmentSafetyBasic Pathophysiology and Science of Health Status or Condition and Disorder or DiseaseProfessional DevelopmentBFRcapillarizationhypertrophymuscle fatigueaerobic exerciseresistance trainingblood flow restrictionMulti-joint exercise
Bobby Smith, owner and Director of Sports Performance at Reach Your Potential Training, talks to the National Strength and Conditioning Association (NSCA) Head Strength and Conditioning Coach, Scott Caulfield, about the transition to owning his own facility and his impact on youth athletes. Topics under discussion include Smith’s education and previous athletic experience that led him to sports performance, being the owner of a sports performance facility, and his impact on youth athletes.
CoachesProgram designOrganization and Administration
Dr. Lorena Torres Ronda, co-editor of the new NSCA’s Essentials of Sport Science textbook, talks to the NSCA Coaching and Sport Science Program Manager, Eric McMahon, about creating the textbook and how the Certified Performance and Sport Scientist® (CPSS®) certification will benefit the field. Topics under discussion include the use of technology in sport and the specific role that strength coaches play in supporting better performance and recovery decisions.
Find Dr. Lorena Torres Ronda on Twitter: @lorenatorres07 | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs
This article from the TSAC Report shares dietary guidance, customized exercise programs, and strategies for integrating whole health for veterans. Visit NSCA online to learn more about exercise science.
TSAC FacilitatorsExercise ScienceNutritionProgram designOrganization and AdministrationTesting and EvaluationClient Consultation|AssessmentBasic Pathophysiology and Science of Health Status or Condition and Disorder or DiseaseProfessional DevelopmentVeteransNutritionWhole HealthDisease PreventionExercise ProgramsIntegrative HealthcareVeteran Health Administration
This TSAC Report article discusses the training load of GPS technology and blood lactate monitoring for first responders. Visit NSCA online to learn more about tactical fitness.
TSAC FacilitatorsExercise ScienceProgram designOrganization and AdministrationTesting and EvaluationClient Consultation|AssessmentSafetyBasic Pathophysiology and Science of Health Status or Condition and Disorder or DiseaseProfessional DevelopmentPublic SafetySleep InterventionDepressionSleep DisordersInsomniaOccupational stressMental HealthFirst Responder